The sky's the limit
March 20, 2017
Modern Muse launch set to inspire young girls’ careers
Young girls across the UK can now find out about a range of exciting careers at Specsavers (and other companies) at the touch of a button.
Modern Muse, a charity set up in response to the concern that girls are unaware of the wealth of career opportunities available to them, held an official launch event at the House of Commons, and will now reach out to schools across the country via their ground-breaking online platform that showcases profiles of businesswomen (‘muses’) from a variety of organisations.
Specsavers joined forces with Modern Muse last year through Dame Mary Perkins' work as patron of everywoman - an organisation that champions the advancement of women in business and so far Specsavers have 60 muses signed up.
Muses share stories of their careers and the subject choices they made to get where they are now, to help inspire and engage the next generation of female business leaders. Their insight will help guide girls from all backgrounds to explore careers they may never had considered or even knew existed.
Empowering young women
The launch has been welcomed by parliament, teachers, pupils and business leaders and the aim is to get as many muses signed up as possible.
‘After 17 years of working with women of all ages, from all social and educational backgrounds, we recognise that every working woman needs a role model they can relate to,’ explained Karen Gill MBE and Maxine Benson MBE, Founders of everywoman and Modern Muse.
‘The rich variety of experiences profiled on Modern Muse will give girls the tools to make that important first step in their career – and ensure parents and teachers know what is required to get them there.'
‘We’d like to see every girl, more informed, inspired, connected, empowered to achieve the career of her dreams. Modern Muse’s vision is to change lives through knowledge; by being the hub for career inspiration and advice.’